Electronic Marketing a Benefit to Buyers and Sellers for Coronado Real Estate
CORONADO, CALIFORNIA: June 6, 2012 - “The value that Internet marketing provides for our clients can’t be understated,” noted Gerri-Lynn Fives, when asked to explain how she came to represent the buyer of 28 Admiralty Cross twice in the past four years. Fives is a broker associate with Prudential’s Coronado office who maintains a number of informative websites aimed at targeting potential buyers of Coronado real estate.
In both instances the buyers of 28 Admiralty Cross, a unique waterfront home with a spacious private dock, originated from the Internet. “Finding the right buyer for such a distinctive property is never easy,” says Fives, “but I’m happy to report that our online marketing efforts allow us to present our sellers’ homes to large pools of highly qualified potential buyers.”
Located in Coronado Cays, the home offers panoramic views, a roof-top deck and a dock with enough space for up to two 62’ yachts. The sale of the home occurred in May, with a closing price of $2.3 million.
“From the endless pool to the chef’s kitchen with its quartz stone countertops, there are so many reasons why this home is special,” adds Fives, an industry veteran and 20-year Coronado resident.
According to the National Association of REALTORS®, 88 percent of home buyers start their search for a home on the Internet.
To date Fives has achieved a sales volume in excess of $21 million to buyers who began their search on one of her websites. She commented that, “What people don’t realize is that effective marketing on the Internet greatly reduces the difficulties associated with the average sale. Buyers have the luxury of researching available properties in the comfort of their own home, which eliminates the need to waste time looking at homes that don’t meet their needs, while sellers receive the benefit of having a short market time and fewer in-person showings.”
Gerri-Lynn Fives can be contacted through Prudential California Realty’s Coronado office, at 619-813-7193, or via email at JustGL@CoronadoCays.com.
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Sold Listing of 28 Admiralty Cross